Press Releases - 2014 - 06
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10 June 2014
Bridgestone brand to enter agricultural tyre market in Europe
Bridgestone Europe has announced that it will expand its multi-brand strategy and introduce the Bridgestone brand in the agricultural tyre market in Europe.
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10 June 2014
Firestone launches Destination HP tyre for SUVs
Bridgestone Europe – the number one tyre and rubber manufacturer in the world – announces that Firestone has developed Destination HP for the tyre replacement market, targeting drivers of city crossovers and small-to-medium-sized sport utility vehicles (SUVs).
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10 June 2014
A Strong Start for the New Firestone Destination HP
The tyre that is bringing an iconic brand back into the limelight is currently the centre of attention itself during a high-powered 2-week launch event in Valencia, Spain. The Firestone Destination HP, the brand’s newest flagship tyre for SUVs, was put through to the test by about 450 independent tyre experts, members of the media and tyre dealers from 2 to 13 June during a series of dynamic product presentations and test drive activities.
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05 June 2014
Firestone Farm Business of the Year sponsorship
With performance and productivity issues consuming the minds of farmers on a daily basis, Firestone’s Farm Business of the Year award sponsorship couldn’t be more appropriate. Both virtues lie at the heart of Firestone’s agricultural tyre offering and in becoming a sponsor of such a coveted award, Firestone is positioning itself alongside some of the best performing businesses anywhere in the UK.
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