Firestone Winterhawk 3 swoops to capture the accolades

The Firestone’s Winterhawk 3 has swooped to capture the accolades at an independent winter tyre test in Germany, to the delight of everyone associated with the brand.

Safety, reliability and genuine value for money were three of the biggest virtues to be unearthed during the 2013 Winter Tyre Test by ACE and GTÜ.

Out of the nine tyres tested in the 185/60 R 15 bracket, the renowned European Automobile Club and German Neutral Inspection Organisation GTÜ ranked Firestone’s flagship winter tyre at the top for value for money and all-round performance in a variety of winter conditions and ranked fourth in the overall test.

GTÜ were particularly impressed with the Winterhawk 3’s balanced wet and dry grip, low rolling resistance and outstanding price point, which earned the Winterhawk 3 GTÜ’s a ‘Recommended’ rating and the title of ‘Price-Performance Winner 2013.’

Jake Rønsholt, general manager, corporate and brand communications for Bridgestone Europe, said: “Striking the right balance between safety, efficiency and winter performance at the right price is a challenge we understand very well. And one we wholeheartedly take up year after year. These latest test results are welcome confirmation that we are on the right track.”

In a test defined, in ACE/GTÜ’s words, by ‘the strong performance of the smallest,’ the Winterhawk 3’s achievement is proof that ‘good performance does not always have to be expensive.’